Raef Lawson

Raef Lawson is Chief Marketing Officer at Greene Media Lab, with responsibility for marketing programs, brand management, and corporate sponsorship. Prior to joining Greene Media Lab, he worked in strategic business development and finance at several companies, and served in staff positions in federal government.

10 Effective Business Development Strategies (Plan)

These days almost all entrepreneurs focus on growing their network and expanding their business. According to Raef Lawson, business development…

4 years ago

7 Popular Marketing Techniques for Small Businesses

Do you know how to build a successful marketing strategy? Every business needs marketing to promote and advertise a business.…

6 years ago

Why Brand Management is a Key Success Factor?

A brand is a king! It plays a significant role in the success of the business. The brand management mainly…

6 years ago

How Do You Develop a Strategic Framework for Creativity in Business?

Every industry wants to keep up with the industry’s latest trends and stay ahead of its competitors. Most of the…

6 years ago

Brand Management – 5 Simple and Effective Principles

In this modern era, a brand is everything. People recognize your product or services through the brand. Nowadays, a wide…

6 years ago

Learn About the Different Types of Internet Marketing

The business world will completely stop if there is no Internet marketing. In fact, Internet advertising has become the fastest…

6 years ago

Creativity, Innovation, and Leadership Skills Development

Staying competitive in the business world requires developing skills like creativity, innovation, and leadership. Hence, it has progressively vital for…

6 years ago

Learn How Sponsorship Is a Key to Powerful Marketing

Mostly sponsorship is ignored in a marketing mix. However, it is a great tool to promote businesses, especially in the…

6 years ago

Working for the Federal Government, What Every Employee Should Know

Have you ever worked for the Federal Government? If not then this article is useful for you. A lot of…

6 years ago

Keys to Be Successful in Business Marketing

Business marketing is the process by which one corporate sells its product or services to other. And those other organizations either…

6 years ago