8 Tips for Boosting Your Confidence

Your self-esteem is your opinion of yourself and all your abilities and everything you do. It can be sky high but it can also be very very low. While it is completely normal to have some doubts about yourself, having...

Three Social Media mistakes Brands must Avoid in 2021

Beyond a doubt, 2020 has been a completely different year for the world in its entirety. Individuals, families, and businesses have learned that, more than anything, things cannot be done the way they used to be. As individuals and families...

The Power of Social Media for Business

There was a time that businesses could do very well without social media, or any form of an online presence. This is no longer the case today. It’s almost impossible for businesses to thrive without some sort of an online...

Some Smart Tips for Fashion Brands to Come up Winning Instagram

Instagram is regarded as a phenomenally popular picture-sharing social media channel. Moreover, Instagram boasts over 1 billion MAUs or monthly active users. There are over 25 million businesses registered with Instagram. Instagram is regarded as the most versatile and powerful...

Social Media vs. Online Reputation Management

Many of today’s consumers spend the majority of their time on social media. It’s become easier than ever for businesses or individuals to get feedback on their products and services, and to increase their exposure online. However, negative feedbacks are...

How to Measure your Social Media Marketing?

Even without spending money on promotion, the time and energy spent posting on social media or engaging followers should count in the bottom line of the brand. Whether you spend resources in terms of time or actual dollars, a prudent...

Things to Know why Facebook is Most Popular Social Media

There are many social media platforms for each of the social media marketers in the market to use for their brand. But you may just note that apart from Facebook another very important social media platform is Instagram. Now, most...

WhatsApp Security Loopholes: Finding the Alternatives to the Chat Application

One of the largest social media applications for chatting, WhatsApp, claims to be a secure platform for social interaction. However, the latest statistics prove the claims are majorly false. In 2019, WhatsApp closed the year with almost 12 security vulnerabilities....

Reputation Management Strategies for 2020

Jesse Levine Norristown, an investigator with an extensive and successful track record, explore best strategies and tips to building successful reputation management. Ever google yourself or your company lately? Take a minute to do and see the result. Here is...

How to Understand your Social Media Audience

Companies are constantly striving to get the most out of their social media presence and that means understanding your audience and figuring out how to win them over. Oftentimes, the marketer creates a campaign with not really identifying who their...

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