michaelmeyer
Michael Meyer
Michael is a member of the editorial team at Leads At Scale. His main areas of expertise include business growth, inbound, and outbound marketing & sales. He is a walking wanderer and a travel enthusiast.

7 Essential Elements for B2B Marketing Plan

A marketing plan is a document that outlines the company’s goals and marketing activities for a specific period of time, usually a year. The goal is to get more organized by understanding who your company is serving, how you will...