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Competitive Analysis
By KAREN ANTHONY 1,858 views
TECH

Learn About Important SEO Tools for Competitive Analysis

Just like any other field, there is stiff competition in the world of SEO. Do you have any idea about your SEO competitors? You must know all about the existing competition, what your competitors are up to, what is their Google rankings, the amount of traffic they are getting etc. You must try and find out the slightest details about all your SEO competitors. Once you get all the information, you are well-equipped to tackle the competition and forge well ahead of the competition.

Your future success or failure is largely dependent on the knowledge and information you seem to have about your SEO competitors. The competitive analysis seems to be an integral part of crafting your SEO strategy. Let us explore some effective SEO competitive analytics tools which could be helping you by providing comprehensive and accurate information about your current competitive landscape.

Searchmetrics

Searchmetrics is a robust SEO platform which should be covering all the fundamentals of rank tracking and position, backlinks, and keyword research. Even though most of its finest or premium features seem to be reserved basically for enterprise tiers, Searchmetrics is known to be worthwhile and capable option for all small businesses that have SEO requirements. Searchmetrics is known to provide an accurate and comprehensive analysis of mobile SEO rankings, as well as, traffic for optimizing your SEO stratagem across mobile devices.

SpyFu

SpyFu has been in the SEO analytics circuit for quite some time now. It is a specialized tool and provides accurate SEO competitive landscape information and data. If you are attempting to learn more about your biggest and most aggressive competitors, you must avail the services of SpyFu as it would be giving you a comprehensive list of your competitor names meant for the domain chosen by you. All you need to do is go to SpyFu and then consider typing any website. You would be able to see all the keywords which were purchased by them on Google. Moreover, you would come across all their organic keywords. You could be observing how the keywords have actually changed during the past ten years or so. You could be pinpointing any kind of Google algorithm alteration and the way they impacted a website. You could witness how the firm initiated their AdWords campaign and the way they modified their keyword groups and ad copy for getting the highest possible conversion rates.

iSpionage

Your objective is to actually spy on your business rivals and find out more about their business secrets. Most tools are known to visualize their data in the same manner. But iSpionage would be supporting more search engines like Yahoo and Bing and covering Google databases such as Canada and Australia. This competent analytics tool provides the best organic keywords report. You could consider searching for any domain. You could at once see every keyword they have purchased on AdWords, every ad variation, every organic rank they have acquired during the last 12 years or so.

Conclusion

Remember the success of your SEO campaign not only depends on your unique products, dedication, and hard work but it also depends mostly on how far you have managed to analyze your competitors’ mind and strategy to stay ahead of the curve.You may seek professional advice and guidance from http://www.tayloright.com//p>

Karen Anthony
Author
KAREN ANTHONY

Karen is a Business Tech Analyst. She is very responsible towards her job. She loves to share her knowledge and experience with her friends and colleagues.