Digitization enabled many brands to survive googlies by the COVID-19 pandemic. It is fascinating to witness how crises allowed us to think out-of-the-box and sustain our businesses during a tremendous economic crunch. Since brands around the world are now investing in digital tech to come up with new strategies, I thought it is about time to look towards recent trends and opportunities.
As an App Strategist, my area of interest is greatly divided, and one that I hold very close to my heart is Design!
With emerging expectations from the users, it is crucial for a team to stay in sync with the upcoming trends. The following list will help you to understand the paradigm of UX/UI design and will set a standard to which one would need to measure up.
1. Dark Mode
The dark mode lets you highlight the rest of the design elements with 100% sophistication. It is definitely a better alternative as it reduces strain on our eyes in low light conditions, plus it gives a sleek and modern touch to an application.
UI animations will add the special spice that has been lacking in most of the applications these days. Till now, they have done a commendable job in guiding the user flow, and we would surely witness more animated button experiments in 2021.
3. Artificial Intelligence
I literally cannot put my love for AI into words! For the past two years, applications are using a pinch of data-based AI to deliver a better UX and enhance the interface elements. This has directed its use towards personalizing the complete experience, and it would continue to do so in 2021 and beyond.
4. Virtual Reality
VR, hands down, is one of the hottest trends in the app industry. Even with a slow start in the year 2016, it thrived to remain consistent and relevant. As a mainstream technology, it has a huge potential, hence in 2021, it would be necessary to upheave the technical skill for designing interfaces for VR-based platforms.
5. Voice Commands
Smart home devices have amplified the popularity of voice searching. Because of the high accuracy rate, the user base is getting more and more dependent on it. It would be astonishing to think of ways an app can interact with voice assistants to deliver better performance. So I would suggest you jump on the bandwagon right away!
It’s often used in UI design to describe interface objects that mimic the real-world counterparts. The growing need will trigger the evident global pull towards skeuomorphism in order to deliver enhanced emotional experiences.
7. Easy Onboarding
I believe, no matter how skilled your user base is, one must never ever complicate an application, especially the onboarding. We still have scope left to make the process quick, and informative.
Wrapping It Up
These are seven trends, handpicked by our experts for improving UI/UX designs. The field is vast, therefore it is better to study all the trending approaches. But making the final choice must only depend on the needs of your business and user base.
Even though the trends in the app industry keep on changing, these are a few that have constantly shown potential and would continue to do so for upcoming years.
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